Many high profile, well respected medical doctors, clinicians, alternative health practitioners and newly passed state legislation are fueling the rediscovery of this important plant. Phytocannabinoid science is now emerging as a respectable, exciting field of study and research. Part of this resurgence is driven by the public demand for more information based on both anecdotal reports and scientific evidence. Medical professionals and people are sharing their success stories with each other on blogs, at medical conferences, and in offices and homes all across America. They are all talking about what a profound impact phytocannabinoids have had in their lives and those they love.
For many decades professional organizations, independent researchers and even governmental agencies such as the National Institute of Health have been quietly studying phytocannabinoids from hemp and other botanicals and common foods. They share a common goal to investigate why these plant compounds show so much promise in supporting health. Many professional conferences meet each year where top researchers share, review and discuss breakthroughs in phytocannabinoid science. All of the evidence points to one burgeoning area of interest and research: How do phytocannabinoids from Industrial Hemp and other botanicals interact with the Endocannabinoid System? This intensifed curiosity is ushering in and pioneering a new era of understanding about the connection between phytocannabinoids derived from hemp and other botanicals and the Endocannabinoid System in maintaining and supporting human health.